We became Monefit's paid social partner in March 2023, five months after SmartSaver launched. Before our partnership, growth relied heavily on affiliate traffic. There was no system yet for turning Meta spend into deposits: no creative testing and no tracking from ad to successful deposit.
1. Structured paid acquisition by geo tier, country, offer, and language
Built Meta and Google campaigns from scratch, structured by market tier (based on lead quality and deposit amounts), local language, and interest rate offer (7.5%, 8.33%, 9.96%, 10.52%).
Tested 25+ European countries. Scaled the 11 top performing ones in terms of user deposits.
Designed a full-funnel acquisition system per country, from ad to landing page to deposit conversion.
2. Built ad creative strategy and scaled production
Created a creative testing engine across 4 languages, aligning copy, visuals, and tone to local user behavior.
Expanded creative concepts to fit Andromeda's requirements, testing hundreds of concepts, formats and creators per investor persona.
Over the engagement, Frontline’s creatives consistently outperformed assets produced by Monefit's internal design team.
During our partnership, SmartSaver grew from 4,200 investors to around 30,000. It took in €100m+ of investments in 2024 alone and had paid out €17.8m in returns by the end of 2025. Creditstar's own investor deck lists social media ads first among the ways investors find the platform.
Static Ad Creatives
